Ever notice how your Facebook feed is always littered with ads that are oddly related to your interests? This is a result of ad targeting and it’s a technique that advertisers use to reach specific audiences. Luckily, there’s a way to block ad targeting and we’re going to show you how.
What You Should Know about Habit Tracking?
As the name implies, habit tracking is a form of “allowed stalking” that companies use to track the online behavior of their target market. This makes it easier for them to create effective marketing campaigns that actually produce results.
Habit tracking is done through specialized software that enables companies to sift through information. Through this method, corporations can acquire an unlimited amount of information about their customers in order to generate tailored ads. This is all done under the guise of giving you, the consumer, better and more relevant content.
Tracking Cookies
Advertisers can now track your browsing activity throughout all the devices you use, even your Firestick and Fire TV Stick! Using “cookies” that they load onto your browser, advertisers are able to distribute your data to other entities that are also monitoring the digital trail that you leave behind when surfing the Internet. In fact, each internet user has an ID card with details of their online behavior.
There’s another process known as “cross-device tracking” which allows advertisers to link two different devices to the same user. Companies use your browsing habits to determine the devices you use even when you’re not signed into a web service. The entities we mentioned before will use “cookie syncing” to share your browsing data including your geo-location and browsing patterns.
Of course, there are tools you can use to limit and even eliminate this type of infringement on your activity by completely deleting cookies.
But your online ID will still remain and anyone can access it from your browser. Even if you switch browsers, companies can use certain software to identify your online ID.
How to Avoid Habit Tracking with the Help of a VPN?
A VPN is the best way to block ad targeting because it hides your real IP address. Instead, you can choose from hundreds of IP addresses from around the world to enjoy unrestricted access to the Internet and block ad targeting at the same time.
The great thing about a VPN is that it comes with additional benefits like fully encrypting your traffic, protecting your data and keeping your identity safe.
Can You Avoid Ads by Using a VPN?
Most VPN packages come with ad blocking features. Ad blockers are software specifically designed to eliminate ads. It does this by automatically tracking, flagging and blocking pop-up ads and any other suspicious content.
If you use a VPN like IPVanish, you’ll have a peace of mind knowing that you’ll never have to suffer from annoying ads again, and your online activity and identity will remain completely protected.
Now that you know how to block ad targeting, drop us a comment below and let us know how you deal with ad targeting!
